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Category: Perspective

Executive Presence
Leadership Communication / Perspective

Do We Really Need a Course in ‘Executive Presence’? Yes, We Really Do.

The term “executive presence” didn’t exist three decades ago when I first became acquainted with the joys and sorrows of corporate executive communication professionals. But I would have made fun …

An Open Letter to a Proponent of AI-Assisted Exec Comms Strategy
Leadership Communication / Perspective

An Open Letter to a Proponent of AI-Assisted Exec Comms Strategy

David Armano is a veteran marketing communications agency guy who specializes in digital aspects of comms. Last week I ran across a piece he wrote recommending the AI-ification of exec …

Workmanlike, for the Win
Leadership Communication / Perspective

Workmanlike, for the Win

This week, a couple of meditations on writing that works—and how it’s not always the sexiest prose that wins the day. —DM *** When Workmanlike Is Better Than Exquisite My …

Leadership Communication / Perspective

Another New Study Advances Another Old Canard About Public Speaking!

Of all the professions where you might expect to find a shadowy gang of shysters, pettifoggers and liar’s-poker sharpers—think horse-trading and used-car dealing—you wouldn’t think public speaking training would rank near the top. …

Speechwriter, Your Client Is a Great Big Fourth-Grader
Leadership Communication / Perspective

Speechwriter, Your Client Is a Great Big Fourth-Grader

Every year at the Professional Speechwriters Association’s Speechwriting School, the faculty gets asked: How do I animate and effervesce my wooden, flat speaker? Bring in a speaking coach, we say. …

No, I Don't Write Speeches
Leadership Communication / Perspective

No, I Don’t Write Speeches

Because I run the Professional Speechwriters Association, people assume I must write speeches myself. I tell them that I actually hate writing speeches so much, I founded the PSA just to …

Speechwriter, Your Client Is a Great Big Fourth-Grader
Leadership Communication / Perspective

A New Year’s Note—to the Insiders

A new year’s letter to members of the Professional Speechwriters Association. Figured everyone in the professional rhetoric business could use this, this year. —DM *** Dear PSA Member, Perhaps because …

Rhetrospective 2023: What Leaders Said, How They Sounded (and What We Learned)
Leadership Communication / Perspective

Rhetrospective 2023: What Leaders Said, How They Sounded (and What We Learned)

Dear Executive Communication Colleague, Readers sometimes question the quotes I include in the Executive Communication Report newsletter, assuming I endorse the sentiments. I ask them to read the regular header carefully—especially …

Origin Stories: Tricky in More Ways Than One
Leadership Communication / Perspective

Origin Stories: Tricky in More Ways Than One

It was all those TED Talks that did it— that made it seem mandatory for every leader (and thus every leader’s speechwriter) to come up with a perfect “origin story.” …

Where Exactly Are We With 'Stakeholder Capitalism'?
Leadership Communication / Perspective

Where Exactly Are We With ‘Stakeholder Capitalism’?

Fortune reminded us yesterday in a story about the sorry state of “stakeholder capitalism”: Almost exactly four years ago, The Business Roundtable made lots of news when it declared that the Purpose of a …

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