Speechwriter, Spiel Thyself

For almost 30 years, I’ve made some part of my living convening professional speechwriters or covering their silent struggles. If there’s been one prevailing sentiment among speechwriters across all that …

U.S. Bank CEO weighs in on George Floyd

“Why George Floyd mattered—to us all,” is the subject line of an all-employee email sent yesterday by U.S. Bank CEO Andy Cecere. The bank is headquartered in Minneapolis, where Floyd was …

sass commencement speech

Senator Attempts Humor, Makes Fool of Self

Not every speech can be the Gettysburg Address. But every speech does have the potential to be a rhetorical train wreck like this going-viral commencement speech by Republican Senator Ben Sasse. Investigators …

How to Write a Commencement Speech

I can’t even keep track of all the online commencement speech festivals taking place this week for college grads and next month for high schoolers. But I do know that …