“Looking for language that’s more than words”
July 09, 2015
That's what a character in a new book on speechwriting wants from his speechwriter.
Former Mark Sanford speechwriter Barton Swaimโs fictionalized memoir The Speechwriter: A Brief Education in Politics is out, and thereโs a thoughtful (and positive) review in The Washington Times by former White House speechwriter John R. Coyne.
The money quote comes from a moment in Swaimโs book, when the South Carolina governor was complaining about the difficulty of getting what he wanted from a speechwriter:
โIโm always looking for language thatโs more than words,โ Sanfordโs character tells Swaimโs. โItโs conceptual. Itโs real. I always find myself trying to communicate somethingโlarger . I know that sounds weird . Itโs justโI feel thereโs something bigger than what Iโm able to communicate in words. Thatโs what Iโm after.โ